New dealership network in Australia for Monte Carlo
by Ivy JIN 18 Jul 2018 21:29 UTC
Monte Carlo 5 Flybridge © Beneteau
Earlier this year, Beneteau re-organized the dealership network for its Monte Carlo Range in the Australia market. Now, instead of a separate distribution channel from the rest of the Beneteau product range, Beneteau Inboard Power dealers are authorized to distribute MC. The reason for this change is to leverage Beneteau's established network in order to promote its products across the whole of Australia.
Inspired by Italian design and produced by Beneteau, Monte Carlo cruisers are characterized by their unique hull, timeless elegance, detailed crafting, and top-quality finishes. Monte Carlo stands apart as a hallmark of style, power, and luxury. Current models include the Monte Carlo 6S, Monte Carlo 6, Monte Carlo 5S, and Monte Carlo 5. New launches are expected in the coming seasons.
The decision to bring MC under the Beneteau Inboard Power umbrella is a strategic but also logical move in terms of consistency and reach. The network now consists of Southern Cross Marine for South Australia, Sundance Marine for Victoria and Tasmania, and Flagstaff Marine for New South Wales and Queensland.
For the upcoming Sydney Boat Show in August, the whole network will be onsite to meet our clients. One MC5 will be exhibited among the line-up of Beneteau Inboard and Beneteau Sail models.