Please select your home edition
Edition
Bakewell-White Yacht Design

AIMEX & Superyacht Australia join Australian-made campaign

by AIMEX on 17 Jun 2013
AIMEX ©
The Australian International Marine Export Group (AIMEX) and the Australian Made Campaign are joining forces to promote the marine export and superyacht industries.

The iconic green-and-gold Australian Made logo will soon be used to help brand AIMEX promotions around the world.

'Our focus is promoting Australian exporters globally and promoting Australia as a destination for Superyachts to cruise in our waters and have their refits and repairs undertaken. The Australian Made logo will play an important role in helping us to do that,' AIMEX Group CEO, Mary Ann Edwards, said.

The Australian Made logo is Australia’s only registered country-of-origin trademark for genuine Australian products. Associating with the logo provides a commercial advantage to Australia’s exporters, because it readily establishes a connection with Australia’s reputation for high quality, well-manufactured products.

'We are proud to have the peak body representing the Australian marine export and superyacht industries as an Australian Made Campaign Associate, and using the logo to help create opportunities for the industries in export markets,' Australian Made Campaign Chief Executive, Ian Harrison, said.

'The Australian Made logo has been used extensively in export markets around the world for over a quarter of a century, and research shows that it has proved extremely effective in connecting with Australia – which is exactly what you want a country-of-origin symbol to do.

'Further research has also clearly established that Australian products carrying the logo in export markets are more likely to increase sales than Australian products not carrying the logo.'

The AIMEX Group has been connecting Australian manufacturers of marine exports with international buyers around the world for more than 15 years. Marketing initiatives include international trade shows , media missions, the Australian Superyacht and Marine export awards, the Australian Superyacht and Marine export conference (ASMEX) and key publications. Businesses can only become members of the AIMEX Group if they manufacture in Australia.

The marine exports and superyachts industries generate significant export revenue for Australia.

More at www.aimex.asn.au and www.australianmade.com.au
Guy Nowell - Red 660Ensign 660Barz Optics - San Juan Worlds Best Eyewear

Related Articles

Stacer’s Ocean Rangers are now tougher than ever
The new 589 Ocean Ranger now features more freeboard at 730mm, bringing the model in line with the rest of the range. Due to customer demand Stacer has released two new models in their plate range to now include the 589 and 619 Ocean Ranger Hard Tops offering a more budget friendly option that is still packed with power and strength.
Posted on 17 Aug
New Mercury 9.9hp outboard the lightest in class - with electric start
New model is not only easier to lift and carry than competitive products, its compact design means it’s simple to handle Weighing in from just 26kg (57lbs), the new 169cc model is not only easier to lift and carry than competitive products, its compact design means it’s simple to handle.
Posted on 29 Jul
Doors open on Thursday for Sydney International Boat Show
Doors open on Thursday for the 49th running of the Sydney International Boat Show. Doors open on Thursday for the 49th running of the Sydney International Boat Show. This year will prove to be educational, entertaining and a great day out for all the family.
Posted on 27 Jul
Lowrance® wins Readers' Choice Award
Readers of Game and Fish/Sportsman Magazine selected the Lowrance HDS Gen3 as their Favorite Fishfinder/GPS Lowrance®, a world-leading brand in fishing electronics since 1957, announced today that readers of Game and Fish/Sportsman Magazine selected the Lowrance HDS Gen3 as their Favorite Fishfinder/GPS in this year’s Readers’ Choice Awards.
Posted on 21 Jul
Barz floating sunglasses - Ideal for sailing in rough conditions
Our SAN JUAN floating model fitted with 1.1mm Acetate Lenses have a density of 0.95 GM/ML Barz floating sunglasses float in rough conditions. Most sunglasses that say they float, only float in the bathtub as once they break surface tension (or if there is any movement on top of the water)... down they go...
Posted on 7 Jul
Sydney International Boat Show – A pilgrimage for boaters
Connecting the two is a ferry service that also gives show visitors a bonus voyage across the magnificent Sydney Harbour The event is well known for delivering a comprehensive variety of products, across all boating sectors. Joining local visitors, the show also has a large number of guests from across the country as well as overseas, making it the ideal location for the marine industry to use as a base to launch new products and services.
Posted on 5 Jul
PredictWind - Stunning new forecast maps
When developing the Offshore App, we had to rethink maps for offshore sailors. When developing the Offshore App, we had to rethink maps for offshore sailors. The mapping technology was rebuilt to be faster, have smaller downloads and be able to smoothly animate PredictWind’s advanced forecasts. Following the success of the Offshore App, we’re releasing this unique display technology across all other platforms, including the forecast website, Android and iOS Apps
Posted on 24 Jun
Still boating after all these years
When Harry Davis quit Sanctuary Cove International Boat Show after 27 years, many people thought he’d retired. When Harry Davis quit Sanctuary Cove International Boat Show after 27 years, many people thought he’d retired. Not so. One year on from his last show Harry Davis has finally made the time to do what he really loves - making art.
Posted on 17 Jun
HyDrive wins the Australian Export Performance Award
HyDrive Engineering has been exporting hydraulic steering systems since the early 1970s Australian International Marine Export Group (AIMEX) received the highest number of entries in the awards’ 17-year history across all categories and AIMEX CEO Maryanne Edwards said that the entries were of such high caliber this year that several High Commendations were awarded.
Posted on 15 Jun
ACR introduces their newest searchlight the RCL-100 LED
ACR Electronics, Inc. enhances their very popular RCL-100 searchlight, shining brighter than ever with nine LED array ACR Electronics, Inc. enhances their very popular RCL-100 searchlight, shining brighter than ever with its new nine LED array providing a blazing 200,000 candela of luminosity. The LED bulbs are efficiently designed to provide over 40,000 operating hours.
Posted on 11 Jun